With the holidays only a few months away, BMW must be figuring that the best gift is the gift of safety, especially when it’s wrapped in a cool BMW presentation. It’s good for a car company’s reputation when everyone in their cars arrives safely and in stylish comfort at their holiday destination, so BMW is adding options and accessories this year to make it happen. Besides safety, BMW is offering gifts of comfort and convenience
BMW offers three different types of child seats for infants, small children, and kids up to around twelve years old. The seats meet European ECE R44-04 and Euro NCAP safety requirements. Not only that, they have also undergone additional front and side crash testing. BMW child seats incorporate a patented technology called Airpad, in which integrated air cushions control movement of the head during a side collision. If this isn’t race car technology, it’s pretty darn close. The seats can utilize the Isofix attachment system.
You can’t travel without taking stuff along, and BMW’s storage solutions help to carry stuff conveniently and comfortably. These include the BMW backrest bag that hangs on the back of the front seats and is loaded with pockets. BMW’s Fond storage bag (Fond means “rear” in German) can be secured by seat belts in the middle of the rear seats and provides easy to carry storage, but also has two cupholders.
Cool beverages can make a long trip tolerable, but ice chests can be cumbersome and messy. Enter the BMW cooling box. Plug it in to a 12-volt power port and it can keep about fourteen liters of food and drink chilled.
BMW is all about personal mobility and what is more mobile than a kid on a bicycle? But first the kid has to learn how to ride the bicycle. For that, BMW’s answer is the BMW Kids Bike. It can be used as a walking bike or a pedal bike and is suited for children from two and a half to six years old. Once a tyke gets the hang of using the bike to walk with, a well-meaning adult can add the pedals, drive unit, chain, and backpedal brake and then help the child learn balance and bicycling fundamentals.
To keep back-seat passengers from becoming back-seat drivers, BMW offers a Travel & Comfort System that attaches to the headrest bars of the front seat and serves as a base carrier for various Apple and Samsung electronic devices, like tablets. The base carrier will also accept a folding table and a coat hangar. All the comforts of home.
Another cool—or cooling—accessory for rear-seat passengers is the BMW sunblind. It’s custom fit for the rear window and rear side windows block the sun and help lower temperatures inside the vehicle.
These are just a few of the new accessories and options BMW is hoping you will like to give or receive as gifts. We offer the information now so that you have plenty of time to drop hints or leave lists “laying around” before we get closer to December.—Scott Blazey.
[Photos courtesy of BMW AG.]