Halloween was just last weekend and we all know what that means. That's right; the full-on Christmas holiday marketing season begins today. BMW of North America is already getting into the spirit by releasing three advertising videos that we presume will be playing on television between now and the end of the year.
Family, lighted trees, and Santa figure prominently in the videos, with featured roles reserved for a BMW M6, X3, and 3 Series GT.
Have you ever received a new BMW as a gift during this time of year? We haven't, either; but it would be awesome if we did. Perhaps that's the message that BMW NA is trying to send with these commercials. That, and it would really like to help parent company BMW Group meet its ambitious goal of selling 2,000,000 vehicles in 2014.
Just in case you won't be watching many television commercials this season—aren't DVRs great?—here are the three BMW NA video offerings for your enjoyment.
This one has a Hallmarkish feel to it. Not a bad thing.
It looks like Santa might like something other than a Mercedes-Benz this year.
Whether you like the 3 Series GT's style or not, you have to love this driver's style. Go ahead; tell us you wouldn't do exactly the same thing if you had the chance.
For those of us who don't know anyone who would give us a new BMW this holiday season, perhaps we should think about putting a nice coat of wax on our old BMW to make it look like new.—Scott Blazey
[Photos and videos courtesy of BMW of North America.]
